Ongoing Management – Servicing an innovation incubator within an enterprise

Company: Amdocs

Field: Telecom and business software and services

Amdocs Services R&D was a unit within Amdocs that creates new startups based on collaborations with external vendors. The marketing manager required assistance in providing marketing services to the unit’s startups. We helped brand the startups, develop their story and messaging, set up the marketing plan, and created tools such as websites, blog posts, decks, and videos. We also helped with conference preparations and market research, and more. Overall, we provided service to seven startups.